The endless life. Recycling packaging materials represents an opportunity to reduce energy consumption and to convert wastes into a wealth for economy.

Among packaging material, aluminium is 100% recyclable.  

So cans, tubes, trays, can regenerate to new life, infinitively.  

800 cans become a bicycle; 37 are necessary to produce a coffee machine; one is enough to save such energy to keep a TV-set on for 3 hours.

United States are the world leading recyclers of aluminium, just before Japan and Italy.

Recycling aluminium allows a 95% saving of the energy necessary to produce it from the raw material.

According to a survey  carried out by  DoubleClick Performics, the online consumer considers the environmental sustainability as one of the factors which mainly affects the choice whenever a product is to be purchased 

The survey, carried out on a sampling of 1.087 adults, reveals that the consumer is prepared to spend even 5% extra for an equivalent product when this latter is produced by a company promoting the respect for the environment.